Curriculum Vitae

Muhammad Farooq Javed — SEO Specialist · Content Strategist · Business Consultant

Muhammad Farooq Javed

SEO Specialist · Content Strategist · Business Consultant
📞 +92 317 4859008 ✉️ Farooqjaved2021@gmail.com 🌐 FarooqJaved.pages.dev

Professional Summary

Research-driven SEO Specialist and Content Strategist with 7+ years of experience delivering high-quality content for blogs, websites, landing pages, and business documentation. MBA (UK) qualified with strong expertise in SEO optimisation, keyword research, and search-intent-focused writing. Proven track record of producing clear, persuasive, and research-backed content that improves visibility, engagement, and conversions, while contributing to $50M+ in client funding outcomes.

Core Capabilities

SEO Strategy & Execution

On-Page SEO Technical SEO Off-Page SEO Local SEO Topic Clusters SEO Audits

Content Strategy & Growth

SEO Content Content Silos AI Content Human Content Content Ops Content Intel

Business & Commercial Strategy

Business Plans Market Research Go-to-Market Marketing Plans Financial Modelling

Key Tools

SEMrush Google Search Console Screaming Frog Rank Math WordPress ChatGPT

Professional Experience

SEO Specialist & Content Strategy Consultant 2020 — Present
Value Business Solution · Remote
  • Develop and execute end-to-end SEO strategies aligned with client business and marketing objectives.
  • Architect and implement topic cluster and content silo structures to build topical authority and keyword coverage.
  • Lead technical SEO initiatives: site structure, crawlability, indexation, Core Web Vitals, and performance optimization.
  • Conduct advanced keyword research, SERP analysis, and search intent modeling to inform content and strategy.
  • Execute off-page SEO strategies including high-quality backlink acquisition, outreach, and guest posting.
  • Deliver SEO audits and performance diagnostics, translating findings into prioritized, actionable roadmaps.
  • Authored 100+ investor-ready business plans, proposals, and strategic reports for US-based clients.
Business Manager Jan 2013 — Nov 2017
Akbar Tube Industries
  • Managed end-to-end business operations including production planning, workforce management, and performance reporting.
  • Developed business strategies, expansion plans, feasibility studies, and financial models to support CAPEX decisions.
  • Led financial planning and resource allocation, strengthening operational control and cost efficiency.
  • Conducted market and competitor analysis to identify growth and investment opportunities.
Account Officer Jul 2009 — Apr 2011
Ali Akbar Group
  • Managed financial reporting and compliance for a PKR 250M agricultural loan project.
  • Coordinated with financial institutions on fund utilisation, disbursement tracking, and regulatory reporting.
  • Prepared strategic financial analyses to support executive decision-making and project governance.

Education

Master of Business Administration (MBA) — International Business & Marketing
University of East London, UK
Nov 2007 — Feb 2009
Bachelor of Commerce — B.Com (IT)
University of the Punjab, Pakistan
Sep 2001 — Aug 2003

Key Achievements

  • Contributed to $50M+ in client funding outcomes through 100+ investor-ready business plans, proposals, and strategic reports.
  • Built and managed full-cycle SEO programs for US-based clients across SaaS, e-commerce, and professional services — driving consistent organic growth.
  • Developed scalable AI-assisted content workflows that increased editorial throughput while maintaining quality and E-E-A-T compliance standards.
  • Designed topic cluster and content silo architectures that established clients as topical authorities in competitive search verticals.
  • Delivered technical SEO overhauls improving Core Web Vitals scores, crawl efficiency, and indexation for client websites.
  • Successfully managed operational and financial functions across manufacturing and financial sectors before transitioning to digital consulting.

Tools & Technologies

SEMrush Google Search Console Screaming Frog SpyFu Rank Math Ahrefs Moz Pro Google Analytics 4 WordPress ChatGPT HTML/CSS

Languages

English (Professional Proficiency)
Urdu (Native)

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